Danica Patrick's Off-Track Business Ventures.
Danica Patrick, renowned for her achievements in American open-wheel racing, has transitioned from the fast lanes of motorsports to the strategic avenues of business and entrepreneurship. With a net worth that has seen a steady climb over recent years, Patrick has diversified her income through various ventures, including brand endorsements, real estate investments, and her own product lines.
Real Estate Investments: Among her investments is an 8,300-square-foot mansion in Scottsdale, Arizona, which boasts a cosmic theme and a wine cellar with a 1,000-bottle capacity, reflecting her taste for luxury and her interest in the wine industry.
Wine Venture: Patrick's foray into the wine business is embodied by her vineyard, Somnium, located in Napa Valley. This venture not only showcases her entrepreneurial spirit but also her personal passion, culminating in the creation of a rosé wine under her personal label in 2021.
Media and Content Creation: Expanding her reach into media, Patrick hosts the Danica Patrick Pretty Intense Podcast, an extension of her book Pretty Intense. The podcast features a variety of guests and reflects her curiosity about different walks of life.
Health and Fitness: Aligned with her personal brand, Patrick has delved into the health and fitness sector. She has authored a book, leads workout sessions on social media, and has invested in beam, a wellness brand specializing in THC-free CBD products.
Athleisure Fashion Line: Patrick has also launched Warrior by Danica Patrick, an athleisure collection that caters to the growing market for fitness and lifestyle apparel, further diversifying her business portfolio.
Danica Patrick's journey from a celebrated race car driver to a multifaceted entrepreneur is a testament to her versatility and determination. Her ventures span across different industries, from wine production to wellness, media, and fashion, each echoing her personal brand of empowerment and excellence.