Donna Vekic Lights Up Wimbledon: The Tennis Star's Winning Candle Business.
Throughout her global travels as a professional tennis player, Donna Vekic has discovered solace in candles. They have become her way of transforming generic hotel rooms into personal sanctuaries. Whether she's in Wimbledon, Melbourne, Montreal, Paris or St. Petersburg, the comforting aroma of her candles instantly makes her feel at home.
It all started as a casual conversation with her coach, Zlatko Novkovic, who had witnessed Vekic's fondness for fragrances during their extensive travels together. Encouraged by her athlete parents, DonnaVekic took the leap and less than a year later, DNNA was born. She has now become not just a tennis player, but a thriving entrepreneur as the company's CEO, offering a line of luxury interior fragrances.
During her three-month break from competition following knee surgery after the Australian Open, Vekic utilized her time wisely. She insisted on producing high-quality products, including room sticks and diffusers, which became the main focus.
DNNA candles are encased in exquisite handmade glass from the prestigious Murano factory in Venice, Italy, known for its century-old craftsmanship. The fragrance formulas were masterfully created by renowned perfumer Arnaud Fourre in Grasse, France. Vekic personally spent three days in Croatia, sampling various combinations before settling on five captivating scents: mango & vanilla, amber & CBD, wild mint & mimosa, bergamot & patchouli, and champagne & strawberry - a tribute to the elegance of Wimbledon. DNNA candles aim to create powerful, nostalgic experiences for you.
These exquisite candles are crafted from 100 percent beeswax sourced from the Kopacki Rit Nature Park in eastern Croatia, near Vekic's hometown of Osijek. Emitting negative ions and offering a non-toxic burn, they provide a safe and sustainable experience for your wellbeing.
Don't underestimate Vekic's prowess as an athlete. With a WTA career record of 337-248 and four titles to her name, she has earned over $6.5 million in prize money. On June 28, 2021, her 25th birthday and the first day of Wimbledon, Vekic proudly unveiled DNNA to the world.
"Highs and lows, kicks and blows, falling down and getting up—that's what I'm made of," Vekic proclaimed in our promotional literature. "Overcoming challenges and emerging stronger is who I am. These candles are my way of embracing life beyond the court."
As Vekic's career progresses, she draws inspiration from players like Maria Sharapova, Venus Williams, and Serena Williams, who have successfully built thriving businesses.